May
17

Poo WiFi, no s#*t!

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Author // Ileana Aleman-Rickenbach
Posted in // BVKqué? Blog

Terra México is rewarding people that clean up after their pets with free time online through its Poo Wifi portal.

According to Creativity Online, Poo WiFi is currently being implemented in ten parks around Mexico DF. Dog walkers who scoop poop can place the bag into a specially-designed bin, which weighs the droppings and calculates how much free time online it can be traded in for at wifi routers located around the area. The higher the volume of excrement that goes in the bin, the longer park users will be able to access free internet on their mobile devices. Terra Mexico, this is a great idea, but also soooo not fair!!!! Why are youfavoring great danes over chihuahuas. http://www.google.com/#m_7

 

 

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Ileana Aleman-Rickenbach

Ileana AKA “La Leona” has been a fixture at the agency from pre-historic times, when BVKmeka was just plain MEKA. While roaming the advertising jungle, this creative lioness has crossed the path of brands such as Microsoft, Wrangler, Nickelodeon, Disney Consumer Products… (read more)

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